Sunday 4 February 2018

8. The planning I intend to complete in order to ensure a successful outcome for my production

The creation of a successful advert will rely on pre-production planning in order to minimise complications during the shoot itself.

Here is a list of planning material that I plan to develop prior to production:


  • Risk assessment
Assessing risks will be important for keeping everybody involved safe during the shoot, as well as preventing damage to any equipment or public property. As such, a risk assessment is incorporated into documents such as the shoot schedule and props list in order to determine the hazards and how they can be avoided.


  • Shoot schedule - 8th February 2018
The shoot schedule will detail the days on which filming takes place and the people required for each session. I will of course be taking part in every session, and any actors that appear in my adverts will also be included on their respective days. They will be shown the shoot schedule in advance to confirm that they are available at the planned times, and if not, plans can be changed ahead of time.

  • Props list - 9th February 2018
A props list will document any props used in the adverts, and where they will be obtained from - as well as any potential risks associated with their use.

  • Shot list - 9th February 2018
A shot list will be instrumental in keeping track of what still needs to be shot, and which advert each shot will be used in.

  • Location report and photos - 17th & 18th February 2018
A location report table that includes every location will identify what each location is specifically for and include a photograph for visual identification. It will also identify any potential issues with the location in advance in order to minimise disturbance on the day itself.

  • Branding design - 19th February 2018
The logo for 'Wave' will be very important in the branding of the product and will need to be present in all four adverts. Designing this in advance of advert composition will allow it to be better integrated into the adverts' layout and design.

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